Three were from the Signature Meal plan and three were from Blue Apron's special Super Bowl menu released in late January of this year. I jumped at the chance to review one the latest iteration of Blue Apron to whip up this updateed review of the classic meal kit company.īlue Apron The Blue Apron recipes I cooked and how they went It helps to keep the stalwart meal kit brand from getting stale, even if not all of them are total winners. The restless and curious eater in me loves all the new wrinkles, add-ons and co-branded activations that Blue Apron churns out. Blue Apron is also consistently launching brand partnerships and limited-time offerings such as the popular Super Bowl party meal kit and niche diet menus. You might think Blue Apron would have one formula by now, but the original meal kit service is constantly reinventing itself with new offerings, curated beverage pairings and a sprawling market of kitchen tools and cookware. Blue Apron has been at it the longest and we've been watching (and tasting) every step of the way. There are literally dozens of meal kits and meal delivery services available in 2022, but the full-to-bursting category all started with one. Types Vegetarian, diabetes-friendly, wellness, family-friendly, fast and easy.

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